Well, we did it. We got to use some fancy camera equipment and make a legit mountain bike commercial. Bust out the wire cable-cams, high-speed cameras, the heavy image stabilization, and have a ton of fun.

Big credit to John Bollenbacher with Critical Focus Creative for producing, directing, shooting, and editing this minute. Also, thanks to Sourwood Photography for the professional product shots.

FYI - mountain biking in reverse is not as easy as it looks.

Enjoy!